Drew Brees, National Spokesman for Advocare

What is the first thing you usually think about when you hear the words “company image”?

I guess it really depends on the company.
Think about Wal-Mart for instance. The first thing that comes to mind? I usually think of a place where I can get stuff cheap but I am not going there if I know I am going to have questions about something.
Try thinking about a few other businesses and visualize the first words that come to mind… McDonald’s…. Burger King…. Your Local Mall….

The thing is, no matter what I say, you are going to have an opinion, or image, of that business. What many people do not think about is that people have images too. What do you think about when I say “Bob” or “Joe” or “Sue”. Surely you know someone and you had an image of someone with that name. What did you think about? Was it positive or negative?

Images are not just about national figures. Everything you do contributes to your image and have an effect on what others think of you or how they see you. Do you know me personally? What would you say about me? (more…)