Archive for the ‘Marketing’ Category:


Good, Old-Fashioned Marketing

Published by in Marketing on April 27th, 2012

Sometimes I wonder…. I have spent so much time over the past decade (or so) in Internet Marketing, could I go back to “old-school” marketing techniques – would I even remember them? Since the Internet came about, advertising has taken numerous turns, but almost all are centered around getting in front of more people for

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The importance of Image

Published by in Marketing on November 7th, 2011

What is the first thing you usually think about when you hear the words “company image”? I guess it really depends on the company. Think about Wal-Mart for instance. The first thing that comes to mind? I usually think of a place where I can get stuff cheap but I am not going there if

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Entrepreneur or Opportunist?

Published by in Marketing on August 7th, 2010

One thing that always gets me riled up in business is opportunistic-only people. A large percent of your “work at home” crowd seem to be more opportunistic than entrepreneurial. Now, I am not saying that taking advantage of a good opportunity is not good – only that you have to be a bigger thinker than

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SoyLicious Anniversary

Published by in Marketing on June 30th, 2010

Most new businesses fail within their first year of operation due to a number of reasons, most prominent is lack of funds to continue operating which is usually a direct result of lack of customers. Most Internet-based companies have a much shorter lifespan.

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